Andrew Grill, a leading mobile advertising evangelist, talks about how mobile impacts advertising. Your mobile tells a whole lot about you, but the advertising industry has not yet tapped into the full potential. Andrew talks about the worlds most successful mobile marketing campaign, what is happening now and the importance of making campaigns measurable. He also shares some mobile secrets more information at londoncalling.mobi…

http://www.youtube.com/v/IVJ99Xv7KEI?f=videos&app=youtube_gdata

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How mobile impacts advertising – Andrew Grill Mobile Monday Amsterdam

Andrew Grill, a leading mobile advertising evangelist, talks about how mobile impacts advertising. Your mobile tells a whole lot about you, but the advertising industry has not yet tapped into the full potential. Andrew talks about the worlds most successful mobile marketing campaign, what is happening now and the importance of making campaigns measurable. He also shares some mobile secrets more information at londoncalling.mobi…

http://www.youtube.com/v/IVJ99Xv7KEI?f=videos&app=youtube_gdata

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How mobile impacts advertising – Andrew Grill Mobile Monday Amsterdam

HAMPSHIRE, UK: June, 3rd 2009 — Advertising budgets for mobile channels are expected to buck the downward trend and exhibit strong growth over the next five years, according to a new report from Juniper Research. The mobile advertising …

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Press Release: Mobile Advertising Bucks Downward Trend in Adspend …