The chief executive of Amobee, the US mobile advertising start-up recently acquired by Singapore Telecom (SingTel), said Wednesday the company is set to aggressively expand its Asian operations.
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SingTel-owned US mobile ad firm looks to Asia
The self-service market can be tricky for SMBs. Here are the top 5 DIY mobile advertising tips to help get you started.
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Mobile Advertising: 5 DIY Tips for Small Businesses
The IAB released its Internet Advertising Revenue Report yesterday, which details full-year 2011 results and was conducted by PricewaterhouseCoopers. As it has for the last ten years, except for a slight dip in 2009, annual …
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Mobile Advertising Became 'Relevant' in 2011 – Bill Mickey – Blogs …
According to a study on the mobile Internet consumption habits of Middle Eastern smartphone users, there's an Arabic-speaking market ready and waiting for more localized mobile advertising . Conducted by Plus7, the study …
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Arabic Mobile Advertising Wide Open for the Taking
Butterball Butterball stepped into the mobile advertising arena with a mobile ad campaign that offered users helpful turkey tips, promotions and recipes. The mobile ads encourage users to celebrate everyday with Butterball.
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Top 10 mobile advertising campaigns of Q1 – Text Message …