One lucky mobiThinking reader can win a free ticket for the M-Days conference in Frankfurt next week on February 1-2, 2012. The first person to email us with the correct answers to the following questions will win the conference passes. But hurry, you only have until the Monday, January 30 to respond. The M-Days conference is now in its: a) 5th year; b) 6th year; c) 7th year; or d) 8th year? read more

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Win a free ticket for M-Days (Frankfurt, Germany, February 1-2, 2012)

mobiThinking was visited by 463,000 unique visitors in 2011 (225 percent more than 2010) – what did they come to read? The top destination was the Compendium of global mobile stats with 470,000 Pageviews (PV), followed by the Guides to mobile ad networks, the world’s top mobile markets, mobile awards and mobile agencies. Find the links to all the top content below… read more

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Most popular content on mobiThinking in 2011

The announcement of the planned floatation of six-year-old Millennial Media – believed to be one of the largest mobile ad networks in the US – on the stock exchange is interesting for two reasons. read more

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Millennial Media, the first mobile ad network to IPO; and thus to reveal revenues and the long road to profitability – analysis

According to estimates by IDC , US $2.1 billion was spent on mobile advertising in the US in 2011. That’s more than double the expenditure in 2010. The split between mobile search and mobile display advertising spend is roughly 70:30. This is part of the reason that IDC attributes a massive 70 percent market share to Google (IDC describes Google as a “near monopoly” in search), but IDC believes Google is the market leader in display advertising in the US also. read more

The rest is here:
US mobile ad expenditure more than doubles to $2.1 billion in 2011, Google dominates, according to IDC

Recently mobiThinking discovered that a mobile and internet marketing consulting company in North Carolina, USA, had been reposting original content from mobiThinking.com on its own Website without permission. There were at least 70 original mobiThinking articles reposted in their entirety, including the most popular content and in-depth content such as the mobile stats compendium, guide to ad networks, guide to mobile awards etc. read more

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Content theft: how mobiThinking dealt with a site that reprinted scores of original articles without permission