After quietly entering the mobile advertising market, Facebook in-app advertising service LifeStreet Media is now looking to become a major player in the industry. The company announced today it has raised $66 million in …

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LifeStreet enters the mobile advertising fray with $66 million in new …

Baltimore, Md.-based Millennial Media is the second-largest mobile ad platform in the U.S., and it's just increased its IPO starting price range. Previously, Millennial named a range of $9 to $11 for its initial public offering.

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Mobile ad platform Millennial Media sets its IPO price | VentureBeat

Celtra boasts that its Rich Media Post for Facebook creates mobile advertisements that builds relationships with fans in ways that extend beyond social media.

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Celtra Puts Rich Media Into Facebook Mobile Advertising

Mobile advertising has become the Baby Huey of the media world: it's huge and lumbering, but not mature. Analytics, measurement and targeting have not caught up to where online is, exactly when we're hearing inventory …

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Mobile Advertising Is The Baby Huey Of The Media World (And …

Millennial Media, the mobile ad network, unveiled a few new tools for developers to manage and monetize their mobile inventory. The update will provide in-app advertising solutions for iPhone, iPad, Android, Windows Phone …

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As Mobile Advertising Heats Up, Millennial Media Strengthens …